Welcome to

Cognito Brands, Inc.

Offering multiple brands for your lifestyle

Fincognito Mountaincognito Oceancognito

Featuring

Fincognito

Performance Wearable Fish Art

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Also Featuring

Mountaincognito

Your Passion...your Identity

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New Offering!

Oceancognito

Surf & Dive Performance Gear

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Incredible fabrics for

Comfort & performance

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World-renowned Artists'

Exclusive Artwork

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Action styles featuring

Stunning photography

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Now You Can

Wear Your Art On Your Sleeve

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Even Man's Best Friend can wear

Collars, leashes, and belts

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At Cognito Brands, Inc.

Art Imitates life

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Cognito Brands...Incredible Wearable Art

With over 25 years of experience in the apparel industry, we have created something entirely new and unexpected. By marrying old fashion material and fit expertise with new dye sublimation technologies, we have perfected what we call performance wearable works of art. Our Fincognito line presents garments containing artwork from the world's greatest fishing artists. Our Mountaincognito line offers photographic images on the same performance styles. Enjoy wearing your art on your sleeve...

Fincognito Fishing Apparel

Performance wearable fish art for the aFISHinado.

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Mountaincognito Outdoor Apparel

See all of our incredible outdoor images on performance gear.

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Oceancognito Beachwear

Sun. Salt. Sand. Surf.

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Featured collection

Our Fin-Flank Sun Gloves provide extreme sun protection as well as preventing blisters on long rows. We use fishy prints from awesome artists on these cooling wicking poly-Spandex Sun Gloves. The tough 55% nylon, 45% polyurethane microfiber palms are perfect for fishermen, rowers, bikers, and anyone who wants to show off their general fishy-ness. Two sizes.

Built in neck gaiters give SPF sun protection like a buff.

UGV Brook Sunpro Hoodie

$79.99

UGV Brook Sunpro Hoodie

AD Maddox's UGV Brook portrays a nice brook trout from the Upper Gros Ventre River. This sun protective Sunpro Hoodie features 4-way stretch fabric (85% polyester 15% Spandex) for comfort and fit unmatched. Now with thumb hole cuffs and an interior neck gaiter in the hood.

Brown Trout2 Dry Bag Backpack

$79.99

Waterproof dry bags are no longer lacking in color. We utilize tough 250 denier PVC tarpaulin material with sonic-welded seams and a roll-top closure to make our completely waterproof backpacks. A rugged duffel handle, two rod holders, and a padded adjustable shoulder harness with sternum strap make these packs comfortable and easy to use. The 40 liter main compartment is big enough to hold enough gear for trips lasting multiple days. Best of all, we use exclusive brown trout artwork from Ryan Keene sure to delight.

Brook Trout2 All Sport Leggings make a fashion move on the Yoga Mat or hike, camp or backpack in complete comfort. Great Fly Fishing Apparel designed with you in mind

Brook Trout2 All Sport Leggings

$64.99

Ryan Keene's Brook Trout print on a performance yoga-style legging. Wear as wader liners, long underwear, workout leggings, or to get trouty for a night on the town. These All Sport Leggings feature 4-way stretch UV protective fabric (72% polyester 28% Spandex) for comfort and fit unmatched. 4" waist band, interior pocket, flat-lock stitching.